By today's standards people look at Comcast and see the largest media and communications company in the world by revenue. Also people see it as a huge conglomerate because Comcast is the largest cable and home internet service in the United States of America, while having the third largest home phone service provider. This is why people fear Comcast because they are the ones who basically control the market in these three areas. Now, looking at what Comcast has become, people need to understand how it all began by first examining the history. Then look at their top five subsidiaries and whether the company has a global presence. Then see what new big acquisitions the company has made. After examining these reasons, it can be concluded that synergy is of real concern through this company. Back when Comcast first started, it wasn't this mega corporation. It was actually very small. Comcast began its business in 1963 when Ralph J Roberts purchased the American Cable system which was just a small cable provider in Tupelo, Mississippi that had five channels and 1,200 subscribers. (Comcast 2010) It was a team of Roberts, called Daniel Aaron and Julian A. Brodsky, who helped Roberts analyze and see the growth potential of this company. (Pederson 1998) These three guys are now considered the founders of Comcast. (Comcast 2010) As time went on Roberts was eager to expand but felt the name “American Cable Systems” was too simple, so Roberts came up with the idea of ​​combining communication and broadcasting, creating the word Comcast to create a better technological identity. ( Pederson 1998) Then Robert took that name and founded the company in Philadelphia because of the strong influence he had in the Philadelphia suburbs....... middle of paper .......ort theme park in Florida and Universal studio a huge film producer. (Comcast Corporation 2011) The next step is that Comcast has cable channels E! Entertainment, G4, Golf Channel and NBCSC. (Comcast Corporation 2011) The third is examining the broadcast aspect as seen through the owners of NBC Universal. (Comcast Corporation 2011) This is seen through the idea of ​​how Comcast has full control over the news broadcast by NBC. (Comcast Corporation 2011) Then, in 2002, Comcast paid for the naming rights to the University of Maryland basketball arena. (Sports Business Journal 2011) The arena is now called the Comcast Center. (Sports Business Journal 2011) Finally, Comcast owns the Philadelphia Flyers professional hockey team. (Fernandez 2013) After looking at these branches it is easy to see how Comcast is everywhere around us and some people don't even know it.