To adapt quickly, small businesses start hiring new employees and have adapted quickly over the past five years. “In fact, in recent years, small businesses have employed more than half of all private sector employees and generated 60 to 80 percent of new jobs. Small businesses produced thirteen to fourteen times more patents per employee than large businesses and generated more than half of the national product's annual growth” (Sered, Fernandopulle 115). Smaller businesses can grow faster due to this rapid adaptability and continue to grow faster than larger companies. It takes a while for a bigger company to try to change their approach because they have to cancel all the marketing schemes around the world and that might cost more money than they would get out of it, with small businesses it wouldn't take a lot to adjust the outlook of your business to fit what works financially. “It turns out that smaller companies grow faster than their larger counterparts. Differences in investment and R&D expenditures explain the superior job creation performance of smaller firms” (Zoltan 41). Small businesses have a higher rate of adaptability and it is due to how they set up their financing and how quickly they can hire new employees