Topic > specific songs. With new technological advances, music consumption has become more fragmented. Instead, individuals can purchase each artist's favorite song while eliminating all others from their collection. Thanks to technological advances like the Internet, there is now a wider variety of music because greater diversity is more accessible. An individual no longer has to leave home and go to a store to purchase music. Instead... half the paper... something more. This is evident through the increase in concert attendance and prices. Ticket prices have increased significantly over the past decade and fans continue to pay the cost of the ticket. Listening to an album isn't the experience it once was, but fans crave concerts that fill that void. As the CEO in charge of a record label, I would primarily focus my attention on concert promotion and production, as well as innovation. With the rapid development of technology, it is difficult to see too far into the future of the music industry. It seems like the best option is to focus on what works in the present, but always be aware of changes in the industry. It's impossible to say what lies ahead, but taking advantage of the present by constantly adapting to changing times is what it takes to survive in such a tumultuous industry..