Motivation in BusinessThesis: The member of the organization can be effectively motivated by the leaders of the organizationMotivational StylesMotivation is the ultimate goal of management in business and the topic of numerous seminars, books and videos . Generating the emotional energy of frontline workers is the most difficult challenge facing organizational leaders around the world. This is a difficult task because “most frontline employees work for a regular salary and nothing more; they never connect emotionally with their employers, much less care about the company's long-term performance. (Katzenbach) By following the principles employed by successful organizations, organizational members can be effectively motivated by their leaders. One method of building motivation into the lives of organizational members is through what Katzenbach and Santamaria explore in their Harvard Business Review article, the “mission, values, and pride” path to an emotionally engaged, high-performing workforce. This it is a system in which emotional energy is generated by mutual trust, collective pride and self-discipline. Employees are generally proud of the aspirations, achievements and legacy of their organization Typical of the US Marine Corps, 3M and New York City Ballet is to establish transparent performance measures and standards and have clear tracking of results ...