Regardless, if a ban is put in place, advertising isn't really necessary, the product speaks for itself. As long as there are liquor stores, wine shops, bars, grocery stores, and restaurants where alcoholic beverages are sold, consumers will continue to drink their desired alcoholic beverage. In some cases there may be a decline in sales by not promoting various brands through TV and radio commercials, however, word of mouth can and will always sell a product. Opinionless advertising should not be promoted in children's areas, colleges and universities. The reason is that alcohol is no different from drugs or tobacco, for people under the age of 21 who have not obtained social responsibility; the ban could help save someone's life, along with parents and educators teaching young teens what could be happening to their bodies, mentally, physically and emotionally. However, the ban could help Central Hudson's guidelines; however, it is not limited to. Reports on the alcoholic beverage industry's fight to maintain the right to commercial speech in the United States as areas of the country are increasingly restricting alcoholic beverage advertising. Challenge to ordinance banning advertising of alcohol and tobacco products on traditional fixed billboards