I think it's great to be able to find your name on a Coke or that of your friends or relatives and buy one and give it to them. It's also great to have the best part of your favorite song on the Coca Cola bottle, I think Coca Cola does a great job of engaging their customers. I love that they show a lot of great videos on Facebook like the #CokeMini one, it's known for one of the best Super Bowl ads and customers liked how they added Ant-Man and Hulk into this ad. Coca Cola does a great job of identifying which movie characters and celebrities they like best when they add them to their ads. I like that they use a lot of hashtags like #ShareaCoke, #CaptainAmericaCivilWar, and #CokeMini,