The FactsPlaintiff Michael Aloe, widower of Robin Aleo, filed suit individually and on behalf of his wife's estate in the Massachusetts/US First Circuit, against SLB Toys, Amazon .com Inc., Toys "R" Us and Amazon.com Kids, Inc., after his wife died from injuries sustained when an inflatable pool slide collapsed while she was sliding down it. The deceased was attempting to slide upside down in an inflatable in-ground pool slide imported and sold by Toys R Us. The pool slide collapsed causing her to hit her head on the pool's concrete deck. The deceased fractured two cervical vertebrae and suffered a spinal cord injury. She died the next day after being removed from life support. In 2005, Toys R Us began purchasing a product called the Banzai Falls In-Ground Pool Slide from a supplier in China and imported it into the United States for sale. The Banzai Falls inground pool slide was made of tent-like fabric with a rubber-coated sliding surface and was sold with an electric fan used to inflate it. The slide needed to be installed adjacent to an in-ground pool, so that a person using the slide could slide down the slide ramp into the pool. Before the slide was imported into the United States, Toys R Us hired Bureau Veritas, an independent testing laboratory, to evaluate it. However, there was no indication that Toys R Us or the seller in China had requested that the slide be tested, or that the slide be tested, for compliance with 16 CFR § 1207 (1978) (§ 1207), a standard federal safety regulations applicable to all pool slides (Universalhub.com). The Massachusetts Supreme Court jury found that Toys R Us was liable for wrongful death, negligence and breach of warranty and awarded t...... middle of paper...... Best attempts to give value to Robin Aloe's life, including the loss of his earnings, as well as his companionship, guidance and family support. Additionally, the $18 million punitive damages will be the court's attempt to encourage Toys R Us and similar companies to avoid importing unreasonably dangerous toys in the future and to follow necessary guidelines before selling such products in the U.S. market. This will help create business practices that are friendly to both consumers and producers. References: http://caselaw.findlaw.com/ma-supreme-judicial-court/1644384.html [Accessed 23 April 2014]. http://www.universalhub.com/2013/michael-aleo-vs-slb-toys-usa-inc-and-others [Accessed April 23, 2014]. http://masscases.com/cases/sjc/466/466mass398/SJC11294_02_Appellants_Toys_R_Us_Reply_Brief.pdf [Accessed April 23, 2014].